Friday, August 15, 2025

Tag: Briefing
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Media Briefing: As AI reshapes media, The New York Times taps former Google exec for strategic role

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Cannes Briefing: What the ad industry isn’t saying about AI

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Future of TV Briefing: The upfront measurement currency changeover will prolong the market and affect how ads are priced

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Future of TV Briefing: A Q&A with Michelle Khare on why YouTube creators are contending for Emmys

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Ad Tech Briefing: Public companies’ first loyalty is to shareholders — why do advertisers give them an easy time?

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Media Briefing: Economic uncertainty and brand safety jitters shadow publishers’ pitch at NewFronts

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Ad Tech Briefing: Has Google sacrificed Privacy Sandbox on the altar of antitrust concerns?

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Future of TV Briefing: CTV advertisers fail to reach 80% of households

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Ad Tech Briefing: Google is ruled as a monopolist for the second time in a year, but what now?

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Marketing Briefing: ‘Expecting chaos’: With tariff uncertainty a new constant, marketers use Covid replanning muscle

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Media Briefing: Overheard at the Digiday Publishing Summit, March 2025 referral traffic edition

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Media Briefing: Brian O’Kelley’s Scope3 promises an AI-powered ad tech reset — publishers aren’t buying it yet

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By Krystal Scanlon  •  August 15, 2025  • ...

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